Here is an interesting article that is from 2010 but is very relevant even today. Social Media pays off in actual business, not just buzz, says a new survey. And the more time you use it for (and the more experienced you become), the better the results. Why Social Media is Worth Your Time
Steve’s Book – Successful Marketing Today
Social media sites are changing the manner in which people search for (and find) the products and services they want – and this fact is dramatically affecting the ways that businesses (including your competitors) communicate with clients and customers.
Buy My Book at Amazon.com: Successful Marketing Today: Using Mobile Marketing, Social Media and Today’s Internet